When it comes to capturing real estate, there is a big shift away from amateur photos. To really capture the attention of the consumer, photographs have to be next level. Whether you’re an agent, seller, or have a different perspective of the market, there are a few key ways to photograph your real estate that will set it aside from competitors.
Professional Real Estate Photography:
Do some research in your area and find a photographer who specializes in photographing real estate or architecture. These photographers should have a thorough understanding of the camera angles and lens that will capture your real estate in its best light. A photo can make or break a consumer’s first impression of your property. That’s why the right angle and lighting is imperative to the marketing photos of your property.
In true post millennial technological fashion, drones are all the buzz right now, especially in the real estate world. Drone images are a great way to bring attention to your post or listing because it captures the attention of the consumer simply because it gives them a non-conventional view of your property that they otherwise would not be able to see. Check out this video of our Casandra Properties CEO, James Prendamano, talking about the benefits of drones in marketing.
Prep for photos:
Whether you do hire a professional photographer or decide to take it on yourself, you should do the following to prepare your home for photographing:
Spruce it up! When gearing up to put your place on the market, it is important that you spruce the place up a bit. Touch up your landscaping, clean up the exterior of your home, make repairs, and clean out/organize your closets. These few improvements will enhance your home’s curb appeal and boost potential buyer’s first impressions of your home. Messy closets give off the impression that there isn't enough storage in your home. Even if that is the case, you don’t want to give off that impression! A clean fresh exterior and landscaping makes it easier for a potential buyer to see themselves in your home.
Brighten it up! To finish off this factory reset of your home, add some shine! Polish your kitchen, bathrooms, floors, windows, countertops, and other surfaces. If you can, have a company come in and do a deep clean sweep of the place. This will freshen the place up and make things look like new again. Add fresh coats of paints to your walls and neutralize your wall colors. Paint is the easiest way to brighten up any space!
For all your Staten Island Real Estate needs contact us at 718.816.7799 or email info@CasandraProperties.com.